Getting Started with Advocacy for Digital Preservation. DPOE-N Workshop -Day 2-

This instructor-led and interactive training begins by exploring the fundamentals of digital preservation as a starting place – fluency in digital preservation is the first step in advocating for it. (Estimated time: up to 45 minutes, then 15 minutes for Q&A + a short break). The remainder of the first session will be about advocacy for digital preservation (including what it is, why it matters, and how it can drive change). Participants will engage in short exercises (mainly throughout the second half of the first 2-hour session and the first half of second 2-hour session) to help them examine and identify effective communication strategies before moving on to practical steps. Through this course, students will be identifying key audiences and stakeholders, understanding their priorities and motivators, and crafting messages that resonate. The second session will conclude with a summary of tips and techniques for creating and structuring compelling, persuasive messages that not only capture attention but lead to the desired action.